
Insight into the real user problems
We started by analysing how users actually use the MKB Brandstof app, mapping the complete user journey from searching for a parking space to ending a session. Along the way we uncovered key frustrations, such as unclear flows, missing notifications and moments of uncertainty that led to mistakes or stress. Combining these insights with the business goals made it clear where the experience fell short and where improvement was needed.

Designing a clear and dependable experience
Based on these insights, we restructured the app with a focus on clarity, timing and trust. We introduced an intuitive flow for starting and stopping parking sessions, made important actions more visible and designed smart feedback moments that guide users throughout the experience. The result is a streamlined, user-friendly concept that reduces friction, prevents mistakes and makes for a reliable, smooth parking experience.





















